Friday, February 19, 2016

Exhibitor News: iMoneza Introduces $1 Digital Wallet Funding

Lowest micropayment in the pay wall industry introduced at Mega-Conference

iMoneza, a paywall solution that integrates with publishers' current model to offer new, flexible revenue streams via micropayments and subscription models, introduces digital wallet funding starting at just $1.  This is the lowest micropayment in the paywall industry.
The approach was developed to better address the user experience and increase revenue opportunities for publishers.
"Paywall technology has been around since the late 1990s, yet it has not delivered revenue the way most publishers had hoped," said Mike Gehl, president and founder of iMoneza. "We believe that to ensure success, a stronger emphasis must be placed on the user experience. For example, offering individual articles alongside digital subscriptions and allowing users more flexible digital wallet funding options."
iMoneza is currently building a network of publishers nationwide. Registered users are able to access their digital wallet across all iMoneza partner sites. This one-account/one-click approach was introduced to provide a frictionless user experience.
In addition to this new digital wallet funding, iMoneza has a strong focus on the following pay wall features:
  • Managing print and digital subscriptions.
  • Flexible content pricing via micropayments.
  • Print-to-digital subscription linking to bring offline users online.
IMoneza will exhibiting at the Mega-Conference in Booth 214.

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